10 Tips To Rock Your Business Instagram Feed!
Instagram. It’s much more than just uploading beautiful photos; there is an art to creating an engaging feed. Here are our tips for creating a great Instagram feed for your business.
Much like blogging, consistency is key. Find out who your followers are and post at key times. Also make sure your content is posted at relevant times, for example, if you are posting a breakfast snap, make sure this is published at breakfast! It sounds obvious, but many fail to take this into consideration.
Give something that your followers will want to return to, for example, expert tips, ebook alerts and bucket lists.
Post Hashtags Immediately
Otherwise, your post will get lost in the Instagram world!
Ask For advice
It’s ok to ask for advice! If you are working on a project, use Instagram as a focus group. Remember, always to respond genuinely to anyone who takes the time to reply to your questions.
Reply To All Comments
We know this is difficult, but this is vital for growing a loyal community.
Set A Theme
This goes for colour, content, borders, post pattern, basically the entire aesthetics of your feed. Make sure your feed has a theme and stick to it!
Interact, Like Photos With Your Niche
Search for hashtags in your niche and interact with the ones you like. Make sure your comment isn’t generic; we would suggest even to tag the person's name so they know it isn’t an automated message. Think about specifics that you admire from the photo and comment genuinely!
Run A Contest
Everyone loves a giveaway! Run something that will help you boost your following with interested followers.
We would suggest something where the person is required to tag 3 people that would find your post interesting. It is important to get genuine followers, otherwise what good are they to your business?
Geotag Your Photos
And search for geotags when you are in an area. This increases your chances of finding like-minded followers.
Collaborate with other like-minded Instagrammers. This is perfect for the both of you as you are both likely to increase your followers.
We hope that this has given you a starting point! Make sure you come and say hi on our instagram, and share some of your favourite tips!
About the author
Chloe Slade is the Marketing Manager here at Cone and focuses on creating content that brings business and lifestyle together. Chloe is keen makeup lover, foodie and loves to work from luxurous destinations.