Why The 'Employee' Package is More Important Than Ever

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The employee package is what a new staff member gets for their service to a company. This is often mistaken for solely monetary, but this could not be further from the truth.

Of course, cold hard cash is what pays the bills and will always be a factor, but, especially the new wave of hires, want more. People want more from their role, to feel fulfilled, to create a lifestyle, to be part of something.

Although I may be slightly biased, I feel that our team here at Cone is closer than so many other teams that I have been part of, even though we all work remote.

When you have a new hire you, of course, think about how much it will cost the business and what impact will it have. But the other thing to think about is what lifestyle can you offer them, how can you execute it, and how much will that cost?

In this post, I am going to talk about some of the most powerful role influences that we have discovered from our team.


On our workation, to Mexico, we talked a lot about what values are significant to everyone, and what were essential values to have at Cone, and 'freedom' arose repeatedly.

Freedom has so many levels, but especially physical freedom is something that came up a lot and is something we are strong advocates of, which was a huge part of why we chose to have a 100% remote working company in the first place.

Cone has been remote from day 1, the first hire is always one of the scariest, but to throw remote working into the mix.

There is vast power in having control over your days and weeks and where and when you want to do so.

To create a lifestyle blend. In the words of Emily, a Client Manager here at Cone, is where you get to live very similarly to being self-employed but with the community of working as a team.

Self Development

Self-development is another huge pull, and this is not limited to growth within the field or industry but as a whole. Recently we enrolled a self-development allowance for all Cone members; this allowance can be spent on anything from learning a new language or a joining a new membership.


Another thing in our workation was to be open and transparent with the team about sales, new hires and the Cone Roadmap. In fact, at our first Cone Workation in Barcelona, we created and shared an open Cone Roadmap so that everyone's ideas could be added and everyone could see the progress of them and the company.

This transparency creates a collective society, where we all 'are in it together'.  We all want the company to do well and grow.


Each year, as we have said, we all take a workation, this is a time to collaborate, learn, develop and grow. We also get to experience a new country or place together, which in itself can be really fun.

In addition to the workation, the team is also given an extra two days of holiday.

Seeing and experiencing the world as well as getting time to create their own lifestyle blend is very important to a lot of people, especially our team.


Talking of collaboration, this is another vital factor that is at the forefront of so many people's minds; people want to be included. Collaboration has so many benefits; it allows the team to feel connected as well as broadening the ideas for the company.


You may have heard us say it before: every challenge is an up-level, and this is undoubtedly the case when it comes to keeping everyone happy and fulfilled within their role.

Responsibility and adventure allow people to stay focussed and motivated. To gain experience and confidence you need to be challenged, in a positive way.


So where do you go from here?

The main takeaways are:

  • Ensure you make this clear within the hiring process that there are more benefits as a team member than JUST a paycheck; it is a lifestyle, a community to be a part of.

  • The lifestyle comes as a whole. What life do they want to live?

  • It is a question that we typically ask at the interview process as we want to get an understanding of how that looks to them. What does the best average day look like to them?

  • Ensure your values align, values go a long way.

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About the author

Chloe Slade is the Marketing Manager here at Cone and focuses on creating content that brings business and lifestyle together. Chloe is a keen makeup lover,  foodie and loves to work from luxurious destinations.